How does a family business stay innovative when artificial intelligence is transforming entire business models? René Ruhland speaks with host Thorsten Giersch about entrepreneurship, growth, and navigating technological shifts.
In the episode, René shares how ALL IN GROUP evolved from a software start-up into an international provider of personalized products with brands like MYPOSTER, Kartenliebe, and ArtPhotoLimited – and why letting go and delegating are among his most essential growth drivers.
Despite the rapid development of AI, he remains optimistic. He breaks down the opportunities and risks the technology brings to businesses, how the role of software development is evolving, and which competitive advantages will truly matter in the future. He also explains why physical products and in-house production capabilities are becoming increasingly valuable in an era of automated processes.
Additionally, the discussion covers the group’s expansion into the US, the challenges of international markets, and why, despite all uncertainties, entrepreneurship remains the most exciting journey of all for him.
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